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Ready to Exhibit?

Ready to Exhibit?

Know about right steps to attend as an exhibitor in a trade show, for event organizers.

It’s time to exhibit and we need to organize whole project and features. We just need to follow right steps to reach success.

PRE-EVENT TIME LINE: Pre-event preparations should be started three to four months prior to the event. That doesn’t mean you should send everything all at once. A well-timed, multi-touch campaign will ensure plenty of traffic at your event.

PRE AWARENESS CAMPAIGN
Attendees won’t know you are going to be at an event unless you tell them. 76% of attendees plan their booth visits in advance. Likewise pre-event promotions have proven to increase booth traffic by 30% awareness Campaign.

DESIGN NOTE: Design a direct mail piece that stands out. A 2004 study by the Direct Marketing Association found that dimensional or lumpy mail elicits a response rate that is 50% better than traditional flat mail.

Following phases talking about marketing strategies to increase awareness will be posted next.

Stand ready to visit. Abbot Laboratories stand

Stand ready to visit. Abbot Laboratories stand

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